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April 26, 2010

An online gateway is open for dealers of CyberPlat® for payments in favour of Avon in Russia

CyberPlat® considerably improved for its partners the terms of payment acceptance in favour of company AVON – one of the leaders in the Russian market of direct sale of cosmetics and perfumery.

Already in the beginning of this year, dealers of the payment system CyberPlat®, having the largest in Russia payment acceptance network, obtained an opportunity to organize payment acceptance in favour of company Avon through the integrated gateway “Bank providers”. The connection of direct gateway to the billing system of one of the largest cosmetics companies creates new, more comfortable payment acceptance conditions as for dealers, so for payers and significantly increases the turnover on this operator.

Upon activation of the new gateway, the payment procedure will be carried out in the real-time mode. New features are implemented in the entire client software of CyberPlat® - in Payment modules for cashiers and PCs, and in CyberPlat’s software for self-service cash-in terminals.

We expect a significant growth of turnover for a number of our partners, because payments in favour of such large companies as Avon are of regular character. Our priority is to provide our partners with new opportunities for business optimization and service level improvement. Therefore, we will continue to closely monitor emerging market trends and to integrate them into our business as quickly as possible - both in commercial and technical spheres, "- noted Vladimir Kuznetsov, Executive Director of CyberPlat ®.

Last year, company Avon introduced a new service to its Representatives: payment of orders through payment terminals. The possibility to make fast payments and receive information about crediting of money to the account in the real-time mode became of high demand among our Representatives. Cooperation with CyberPlat® will allow to increase the number of payment acceptance outlets and make the payment procedure even more accessible and convenient for the Representatives,”- said Andrey Mulinov, Sales Development Manager, Avon Russia.

Avon is the company for women, one of the leaders in the perfumery and cosmetics market with annual turnover of more than $10 billion. Avon is the largest company in the industry of direct sale and carries out its business in more than 100 counties worldwide. The product line includes cosmetics, perfume, imitation jewelry, and accessories produced under well-known brands Avon Color, Anew, Skin-So-Soft, Avon Solutions, Advance Techniques, and Avon Naturals. More than 6 million independent Representatives cooperate with Avon around the world. The history of the company counts 124 years. Avon is one of 500 world largest companies. The company’s business in Russia has been successfully carried out since 1993.

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